The 2023 World of WearableArts generated $30.3m in economic value to the Wellington region, according to a study commissioned by WellingtonNZ and conducted by Fresh Info.
The World of Wearableart event has been sold and is now under new ownership, remaining within New Zealand hands.
More than 60,000 people, including 35,000 from out of town, are expected to attend the event, which runs until 16 October.