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Tuesday 05 March 2024
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Perspectives

Wednesday Letter: Why it’s time to change the tune on Taitokerau Northland 15th March 2023 /

Wednesday Letter: Why it’s time to change the tune on Taitokerau Northland

It was not the summer many were hoping for but there is still much to aim for, writes Northland Inc’s GM of destination, Tania Burt.


Perspectives: South Pacific mega-tourism is losing its shine, but will governments take action? 7th March 2023 /

Perspectives: South Pacific mega-tourism is losing its shine, but will governments take action?

The past three years have led to a rising awareness of alternatives to pre-pandemic tourism models in South Pacific nations.


Perspectives: Why restoring NZ’s long-distance passenger rail makes sense 13th February 2023 /

Perspectives: Why restoring NZ’s long-distance passenger rail makes sense

Trains in Aotearoa could help with decarbonisation as well as connecting people once again through tourism and intercity travel, write Robert McLachlan and Paul Callister.


Perspectives: Do Pacific tourism campaigns risk perpetuating stereotypes? 18th November 2022 /

Perspectives: Do Pacific tourism campaigns risk perpetuating stereotypes?

Tourism marketers risk damaging Indigenous culture and visitor expectations through cultural stereotypes evident in national campaigns.


Perspectives: The promise and challenges of sustainable travel products 15th November 2022 /

Perspectives: The promise and challenges of sustainable travel products

While sustainable travel is the next step in the evolution of tourism, the way consumers talk about it and what they actually do about can be very different.


Perspectives: Cruise ships have Covid cases – so what needs to happen next? 31st October 2022 /

Perspectives: Cruise ships have Covid cases – so what needs to happen next?

The cruise industry has learnt much from the pandemic but more can be done to protect those at sea and on land, say researchers.


Perspectives: Australia’s Indigenous tourism fights to protect cultural heritage 29th August 2022 /

Perspectives: Australia’s Indigenous tourism fights to protect cultural heritage

Indigenous tourism and an enhanced sense of connection to local communities can help people fight the destruction of sites of environmental and cultural significance in Australia.


Perspectives: Tourism and the metaverse – towards widespread use of virtual travel? 17th August 2022 /

Perspectives: Tourism and the metaverse – towards widespread use of virtual travel?

Although tourism in the metaverse cannot replace a real-world experience, technology has the power to share sites that are not easily accessible or completely ignored.


Perspectives: Why staff well-being plans are important in the workplace 25th July 2022 /

Perspectives: Why staff well-being plans are important in the workplace

Businesses that develop a comprehensive well-being plan can go a long way to preventing mental health problems in the workplace.


Perspectives: What’s next for travel and tourism? 7th July 2022 /

Perspectives: What’s next for travel and tourism?

The World Economic Forum turns to two experts to highlight some of the key areas of risk and opportunity in the sector.


Perspectives: Lessons for the hotel industry from Covid 5th July 2022 /

Perspectives: Lessons for the hotel industry from Covid

Hoteliers had to take drastic action to survive and we can all learn from their challenges.


Perspectives: Businesses should be wary of cashing in on Matariki 22nd June 2022 /

Perspectives: Businesses should be wary of cashing in on Matariki

There are natural reasons for wanting to take advantage but businesses should tread carefully, writes the University of Auckland’s Mike Lee.


Perspectives: Tourism needs survival support, not innovation funding 20th May 2022 /

Perspectives: Tourism needs survival support, not innovation funding

The industry needs more practical help in the recovery, writes TECNZ’s Lynda Keene.


Perspectives: How flyers can avoid catching Covid on the plane 28th April 2022 /

Perspectives: How flyers can avoid catching Covid on the plane

Why are business travellers more at risk?


Perspectives: How protecting biodiversity pays off for tourism 27th April 2022 /

Perspectives: How protecting biodiversity pays off for tourism

The key is investing in both small-scale infrastructure and conservation, write researchers.


Could new research help predict eruptions on Whakaari White Island? 21st April 2022 /

Could new research help predict eruptions on Whakaari White Island?

Specific volcano traits could form the basis of a new eruption warning system.


Perspectives: Can NZ reset from high volume to ‘high values’ tourism? 8th April 2022 /

Perspectives: Can NZ reset from high volume to ‘high values’ tourism?

With the reopening of the border from next week, the future of tourism comes into sharp relief.


IPCC: Moving the dial on transport to help stave off climate disaster 5th April 2022 /

IPCC: Moving the dial on transport to help stave off climate disaster

Reducing air travel is one of the recommendations made to tackle climate change.


Perspectives: Supporting tourism’s young leaders 29th March 2022 /

Perspectives: Supporting tourism’s young leaders

YoungTEC is gearing up for another significant year off supporting and nurturing the next generation of industry leaders, writes chair Charlotte Brady.


Perspectives: What type of visitor does NZ want? What does it need? 22nd March 2022 /

Perspectives: What type of visitor does NZ want? What does it need?

Simply focusing on ‘high value’ tourism will come with costs for businesses and communities.


Perspectives: ITOs “thrilled” at self-iso lifting but still nervous – TECNZ’s Keene 1st March 2022 /

Perspectives: ITOs “thrilled” at self-iso lifting but still nervous – TECNZ’s Keene

For inbounders, who need to plan 12-24 months ahead, there’s still a lot that needs to be confirmed before they can really rejoice, writes Tourism Export Council of New Zealand chief executive Lynda Keene.


Perspectives: NZ needs an ambitious target for its tourism recovery 11th February 2022 /

Perspectives: NZ needs an ambitious target for its tourism recovery

There are serious negative future social and economic implications if there is a weak tourism recovery.


Perspectives: Why NZ tourism won’t be broken 26th November 2021

Perspectives: Why NZ tourism won’t be broken

YHA’s former GM of marketing and sales, Brian Westwood, says tourism’s collective strength will help it through this crisis.


Perspectives: Loving local more important than ever 18th November 2021

Perspectives: Loving local more important than ever

Auckland visitors contributed $218m to Wellington’s economy pre-Covid but at the moment they cannot spend anything, writes WellingtonNZ CEO John Allen.


Perspectives: Events are first to stop, last to re-start, and desperately need help 28th September 2021

Perspectives: Events are first to stop, last to re-start, and desperately need help

The country’s events sector needs help as losses mount, writes Ségolène de Fontenay, general manager of New Zealand Events Association. 


Perspectives: The problem with Covid ‘passports’ 15th September 2021 /

Perspectives: The problem with Covid ‘passports’

Why demanding vaccine ‘passports’ from customers raises questions about discrimination, inequality and coercion.


Perspectives: Opportunity knocks for regenerative tourism recovery 23rd July 2021

Perspectives: Opportunity knocks for regenerative tourism recovery

Destination Queenstown’s departing acting chief executive, Ann Lockhart, writes that regenerative tourism means more than ‘sustainability’ and argues it’s also good business practice.


Perspectives: 50 years young for MoaTrek 8th June 2021 /

Perspectives: 50 years young for MoaTrek

MoaTrek managing director Miles Clark writes even a global pandemic hasn’t slowed down the business, which celebrates its 50th birthday this year.


Perspectives: How much should NZ tourism get its Aus hopes up? 15th April 2021

Perspectives: How much should NZ tourism get its Aus hopes up?

There’s good reason to be optimistic, writes AUT tourism professor Michael Lueck.


Perspectives: How tourism will change post-Covid 13th April 2021

Perspectives: How tourism will change post-Covid

Why promoting specific destinations to potential post-Covid tourists may no longer make any sense.


Perspectives: Pivoting to what exactly? 18th March 2021

Perspectives: Pivoting to what exactly?

Bus & Coach Association acting chief executive Alex Voutratzis calls on the Government to do more to protect not just tourism but the communities the sector supports.


Perspectives: Looking back 90 years for guidance 9th March 2021

Perspectives: Looking back 90 years for guidance

As Buried Village of Te Wairoa celebrates 90 years, operations manager Amanda McGrath looks back for guidance and examples of resilience.


Perspectives: Sustainable change can make NZ tourism more competitive 19th February 2021

Perspectives: Sustainable change can make NZ tourism more competitive

The PCE report is a paradigm shift towards increasing tourism accountability, writes Professor James Higham.


Perspectives: Tourism – from 3-night stand to long term relationship 9th November 2020

Perspectives: Tourism – from 3-night stand to long term relationship

QLDC’s economic development manager, Peter Harris, argues the need to rethink how we value tourism and why now is the time to do it.


Perspectives: Hotels are breaking away from TIA – here’s why 12th October 2020

Perspectives: Hotels are breaking away from TIA – here’s why

Lincoln University’s Dr Anthony Brien lays out the rationale for the new Hotel Council Aotearoa.


Perspectives: Fundamental review of tourism data needed – TIA’s Roberts 8th October 2020

Perspectives: Fundamental review of tourism data needed – TIA’s Roberts

TIA’s Chris Roberts says there is no structure, system or funding dedicated to the research needs of our industry.


The three things I’ve learned in 2020: DC’s Hadley Dryden 6th October 2020

The three things I’ve learned in 2020: DC’s Hadley Dryden

DC’s Hadley Dryden on reconnecting with nature and communities, the importance of Regional Tourism NZ, and ticking something off your bucket list. 


Perspectives: Why we need a plan for vaccine-based travel 22nd September 2020

Perspectives: Why we need a plan for vaccine-based travel

Aotea New Zealand director Richard Hanson calls on the Government to outline its conditions for vaccine-based travel so operators can plan for the recovery of New Zealand tourism.


Why we need to think about “socialising tourism” after Covid 4th September 2020

Why we need to think about “socialising tourism” after Covid

We must not return to the type of hyper-development that tourism suffered from, argues Dr Freya Higgins-Desbiolles.


Perspectives: Why destinations cannot ignore their digital identity 31st August 2020

Perspectives: Why destinations cannot ignore their digital identity

A country’s online brand can help attract visitors and investment.


Tourism Transformation: Why it’s time for a fundamental re-think  11th August 2020

Tourism Transformation: Why it’s time for a fundamental re-think 

New Zealand and Hawai’i both have strengths as island communities that will help them make a much-needed shift in tourism values, writes Professor Pauline Sheldon from the University of Hawai’i.  


Perspectives: Resetting NZ tourism through a cultural lens 6th August 2020

Perspectives: Resetting NZ tourism through a cultural lens

Chair of Ngāti Kahungunu Iwi Incorporated and member of the Government’s Tourism Futures Taskforce, Ngahiwi Tomoana, on why you cannot look for answers to tourism problems within the industry alone.


YoungTEC’s Zac Watson on the value of young talent in tourism 27th July 2020

YoungTEC’s Zac Watson on the value of young talent in tourism

We can build a stronger, more purposeful industry, with the help of the next generation of leaders, says YoungTEC’s chair.


Perspectives: Hotel revenue management in the post-Covid world 21st July 2020 /

Perspectives: Hotel revenue management in the post-Covid world

Cornell University School of Hotel Administration’s Emeritus Professor of Operations Management, Sherri Kimes, on why revenue management management matters more than ever in a capacity-constrained post-Covid world.


Perspectives: The downside to discounting – and a couple of alternatives… 6th July 2020

Perspectives: The downside to discounting – and a couple of alternatives…

Desperate times call for desperate measures – but letting desperation drive you to discounting can end up with disastrous results, argues Dr Anthony Brien, senior lecturer in business and hotel management at Lincoln University.


Why the sun is setting on unsustainable long-haul, short-stay tourism 3rd July 2020

Why the sun is setting on unsustainable long-haul, short-stay tourism

University of Otago professor of tourism, James Higham, argues regional travel bubbles will create a high-value, low-leakage and low-emissions tourism future.


Perspectives: Keeping it real in the ‘new’ NZ tourism 30th June 2020

Perspectives: Keeping it real in the ‘new’ NZ tourism

As New Zealand travel writers throw themselves with gusto into rebuilding domestic tourism, Sarah Bennett proposes a ban on ‘secret beaches’, ‘hidden gems’ and other ‘underrated’ places in favour of a more inclusive and strategic approach.


Perspectives: Turning the international student crisis into an opportunity 23rd June 2020 /

Perspectives: Turning the international student crisis into an opportunity

Auckland University of Technology’s senior lecturer in economics, Dr Rahul Sen, andInternational Business, Strategy and Entrepreneurship lecturer, Swati Nagar, on how NZ universities can turn the Covid-19 induced international student crisis into an opportunity.


Perspectives: Revenue management in uncertain times 22nd June 2020

Perspectives: Revenue management in uncertain times

Hotel revenue management consultant Joe Ellingham from Revenue Team on the opportunity available to operators in a region-led recovery.


Perspectives: XperieNZ’s Swaminathan on a hard reset for tourism 15th June 2020

Perspectives: XperieNZ’s Swaminathan on a hard reset for tourism

ITO XperieNZ founder Kumar Swaminathan on why New Zealand must look beyond Australia and the importance of opening our borders to Asia.