The region’s new destination management plan is heralded as a “milestone”.
Central North Island operators in the Ruapehu region and Taumarunui are set to benefit from the scenic train’s visits.
Visit Ruapehu says its destination management plan has a focus on reciprocity and responsibility as a result of feedback from the community.
Visit Ruapehu has employed community leader and strategic consultant Erena Mikaere to help develop a destination management plan.
Visit Ruapehu has launched its latest marketing campaign for the summer season, The Aroha Is All In The Detail.
Three North Island tourism operators have joined forces to create The Epic Bucket List Package.
The success of the 2017 Ruapehu Australian winter marketing campaign “Stay Taupo – Visit Ruapehu” has encouraged Tourism NZ to lead a $750,000 winter touring campaign.
Two milestone events in support of Ruapehu business development and Council’s goal of increasing jobs, incomes and opportunities took place at the Chateau Tongariro Hotel last week.
A new tourism entity to take over Visit Ruapehu and other central North Island regional tourism bodies has been proposed by Ruapehu District Council.
The lead team behind the development of the ‘Ruapehu Regional Visitor Sector Development Plan and Destination Value Proposition’ are celebrating receiving a Commendation Award for Collaboration with Business, Iwi and the Community.