5th March 2024 Campaigns / TNZSorry, you do not have authorisation to view this page! If you would like to view the content on this page you will need to be a Tourism Ticker member. MORE »
20th February 2024 Air NZ / TNZNew Zealand should lean into creativity to attract more of the American market, says Illinois Office of Tourism’s deputy director, Daniel Thomas.
13th February 2024 China / TNZIt may not yet be clear when the Chinese visitor market will fully recover but emerging trends could be a valuable opportunity, says TNZ’s CEO.
2nd February 2024 Marketing / TNZTourism New Zealand is campaigning in the United States to entice more visitors to New Zealand amid what it calls a strong summer.
1st February 2024 Kantar / TNZNZ should create a sustainable brand narrative and ensure there are credible hero products to meet growing visitor demand.
22nd January 2024 T&H Minister / TNZTourism New Zealand CEO René de Monchy says he has had “really good” meetings with the new tourism and hospitality minister.
15th December 2023 T&H Minister / TNZThe new tourism and hospitality minister tells the Ticker his priorities for the portfolio.
4th December 2023 Recovery / TNZTourism New Zealand says it achieved 10 out of 11 performance goals in its 2023 fiscal year, only failing on the level of its stakeholder engagement, according to its latest annual report.
16th November 2023 Awards / TNZTourism New Zealand has won the Best Marketing Award at the International Congress and Convention Association’s annual awards.
2nd November 2023 Māori / TNZThe operators are working with TNZ to showcase indigenous culture and storytelling to international audiences.
16th October 2023 Spend / TNZAustralian visitors spent $1.59bn in the year to June 2023, up 20.5% from the same corresponding period in pre-Covid 2019.
10th October 2023 China / TNZTourism New Zealand’s WeChat Pay pilot programme targeting the Chinese visitor market is now well underway.
4th October 2023 Campaigns / TNZTourism New Zealand uses the brand power of Kiwi film director and actor Taika Waititi to promote the country overseas.
28th September 2023 TNZTourism New Zealand says Asia is a priority to help drive more off-peak visitors to New Zealand.
26th September 2023 Conferences / TNZTourism New Zealand and 45 conference leaders from across the country rounded out Business Events Week with a celebration of the industry in Auckland on Friday.
19th September 2023 TNZTourism New Zealand says it trained more than 650 travel sellers in Southeast Asia to attract high-quality visitors during its roadshow to the region.
14th September 2023 Recovery / TNZTough economic conditions are not deterring travel, but fewer in the UK and Germany are considering NZ.
13th September 2023 Asia / TNZThe agency’s Asia GM says NZ’s appeal is “very, very high” in key markets across the region.
12th September 2023 Campaigns / TNZThe Beautiful Game FIFA Women’s World Cup campaign from Tourism New Zealand and Mackenzie Tourism has generated close to $20m in equivalent advertising value.
31st August 2023 India / TNZImproving air connectivity with the country would boost NZ tourism and trade, says Damien O’Connor.
30th August 2023 Innovation / TNZTens of millions of dollars is being clawed back from TNZ and the Innovation Programme for Tourism Recovery.
18th August 2023 Campaigns / TNZThe British now have a stronger awareness of New Zealand’s cultural experiences and attractions thanks to an advertising push by Tourism New Zealand and former English international footballer Hope Powell.
17th August 2023 Campaigns / TNZTourism New Zealand says its $5m If You Seek campaign has led to “record high” brand preference in promoting the country as a holiday destination in key markets such as the US and China.
14th August 2023 Incentive / TNZThe arrivals, spread over three months, will stay in Auckland, Queenstown, and also visit Rotorua and Aoraki Mount Cook.
20th July 2023 Survey / TNZSupport for tourism in Aotearoa New Zealand has increased, according to research from Tourism New Zealand.
4th July 2023 TNZTourism New Zealand and Trip.com have signed a memorandum of understanding that will see New Zealand promoted as a destination across Asia Pacific.
30th June 2023 China / TNZThe valuable market gets a lift with direct flights from the mainland to the South Island to resume and a new tech partnership.
23rd June 2023 Conferences / TNZThe new goal follows 84 bids worth $120m in FY23, with 54 confirmed wins so far.
22nd June 2023 Campaigns / TNZTourism New Zealand has launched a $575k campaign to help attract visitors to the FIFA Women’s World Cup 2023 starting in July.
21st June 2023 China / TNZTourism is high on the agenda for Prime Minister Chris Hipkins’ trade delegation to China next week.
31st May 2023 People / TNZKiwibank co-founder and its former CEO, Paul Brock, will take over from Jamie Tuuta.
23rd May 2023 Research / TNZGeopolitical conflict and the cost of living are having an impact on decision-making and consumers’ travel readiness, new research from TNZ shows.
22nd May 2023 Research / TNZTourism New Zealand is ending its domestic research work, leaving a hole in being able to see how Kiwis perceive travelling at home.
18th May 2023 Budget 2023 / TNZThe agency manages to maintain its budget for the 2023-24 year.
17th May 2023 Famil / TNZTravel sellers from key visitor markets including Singapore, Japan, Korea, India, North America, the UK, Germany and Australia have visited regions around New Zealand.
16th May 2023 Domestic / TNZAfter three years of campaigning at home, it will focus only on promoting the country overseas from 1 July.
16th May 2023 Domestic / TNZTourism New Zealand wanted to continue domestic marketing work as part of its portfolio approach to key visitor markets.
15th May 2023 T&H Minister / TNZ“Ultimately, it’s a decision for MBIE and the minister on what they want as the future role for Tourism New Zealand” – René de Monchy.
10th May 2023 CIAL / TNZChristchurch Airport and Tourism New Zealand have formed a three-year partnership to grow tourism in the South Island.
3rd May 2023 Qualmark / TNZIt’s not cheap and it’s not easy, so does the TNZ-owned accreditation still have a role to play in NZ tourism?
3rd May 2023 Qualmark / TNZQualmark’s Steven Dixon outlines the benefits of accreditation and acknowledges it is not as easy for smaller operators but there is value in membership.
6th April 2023 Campaigns / TNZTourism New Zealand is ramping up its winter campaigning to the Australian market with a complementary take on the If You Seek campaign.
5th April 2023 India / TNZMore than 200 travel sellers in India have a stronger understanding of New Zealand destinations and experiences following a frontline training mission in the country.
3rd April 2023 Research / TNZInternational consumers actively considering New Zealand as a destination are at an all-time high across key markets, according to new research from Tourism New Zealand.
16th March 2023 China / TNZTNZ says the country is in a strong position as a destination of choice for Chinese travellers.
9th March 2023 Campaigns / TNZTourism New Zealand is firing up a $1m domestic campaign encouraging Kiwis to get out of the house and into their city centres.
9th March 2023 Domestic / TNZBeing unable to afford a New Zealand holiday is the main reason cited by Kiwis who are not planning to take one this year, according to Tourism New Zealand’s latest domestic research.
15th February 2023 TNZ / Wednesday LetterNew Zealand’s tourism sector must work together to grow the country’s appeal in an increasingly competitive global market, writes Tourism New Zealand chief executive René de Monchy.
9th February 2023 China / TNZNZ’s reputation as an outdoor experiential destination could help drive Chinese visitation.
8th February 2023 isite / TNZTourism New Zealand says upgrades are coming to the 60 locally-owned and operated i-SITES around the country.
