5th March 2024 Campaigns / TNZSorry, you do not have authorisation to view this page! If you would like to view the content on this page you will need to be a Tourism Ticker member. MORE »
27th February 2024 Campaigns / Northland IncNorthland Inc has launched a campaign encouraging visitors to take the scenic route and take in the region at their own pace while work on SH1 through the Brynderwyn Hills takes place.
23rd February 2024 Campaigns / DWCVisitor spend on the West Coast totalled $30.1m in January 2024, with $14.4m of that coming from international visitors.
23rd February 2024 Campaigns / FoodSixteen Taranaki food and drink producers have created the Taste Taranaki Producer Map.
22nd January 2024 Campaigns / DHCTourism businesses are being invited to take part in Destination Hauraki Coromandel’s Coromandel Cure campaign.
12th December 2023 Campaigns / Enterprise DunedinEnterprise Dunedin has launched a new campaign with a message to challenge visitor perceptions around the city and raise awareness of its profile as a destination.
30th November 2023 Campaigns / DHCDestination Hauraki Coromandel has launched a summer campaign it believes is a world first for the way it is supported by science.
16th November 2023 Campaigns / Hawke's Bay TourismHawke’s Bay Tourism has launched a new marketing campaign to entice visitors to the region over the summer.
16th November 2023 Campaigns / NRDAEight Nelson tourism and hospitality businesses have joined forces to promote the popular Tāhunanui Beach as a visitor destination this summer.
13th November 2023 Campaigns / DWCDevelopment West Coast has restarted its Pretty great, actually campaign for summer, this time with more exposure for operators and broader reach targets.
2nd November 2023 Campaigns / RotoruaNZRotoruaNZ has launched a new summer campaign to entice visitors to the city.
26th October 2023 Campaigns / Trust TairāwhitiTrust Tairāwhiti and Tairāwhiti Gisborne have launched a new campaign to entice visitors to the region this summer.
4th October 2023 Campaigns / TNZTourism New Zealand uses the brand power of Kiwi film director and actor Taika Waititi to promote the country overseas.
12th September 2023 Campaigns / TNZThe Beautiful Game FIFA Women’s World Cup campaign from Tourism New Zealand and Mackenzie Tourism has generated close to $20m in equivalent advertising value.
4th September 2023 Campaigns / NRDANelson Regional Development Agency has launched a new campaign to attract more visitors this spring, particularly families over the September and October school holidays.
18th August 2023 Campaigns / TNZThe British now have a stronger awareness of New Zealand’s cultural experiences and attractions thanks to an advertising push by Tourism New Zealand and former English international footballer Hope Powell.
17th August 2023 Campaigns / TNZTourism New Zealand says its $5m If You Seek campaign has led to “record high” brand preference in promoting the country as a holiday destination in key markets such as the US and China.
24th July 2023 Campaigns / TAUTātaki Auckland Unlimited has launched its a new initiative to promote the Auckland region after securing nearly $1.8m in membership fees from businesses across the region.
22nd June 2023 Campaigns / TNZTourism New Zealand has launched a $575k campaign to help attract visitors to the FIFA Women’s World Cup 2023 starting in July.
14th June 2023 AirAsia / CampaignsAirAsia is offering sale fares between Kuala Lumpur, Sydney and Auckland as part of a new promotion.
7th June 2023 Campaigns / DWCDevelopment West Coast has pushed into winter with a new light-hearted campaign it hopes will continue the region’s strong recovery from the pandemic.
3rd May 2023 Campaigns / RTOEight southern regional tourism organisations have unveiled the Southern Way touring initiative.
19th April 2023 CampaignsWellington City Council is urging people to get snap-happy with photos of all species big and small ahead of the iNaturalist City Nature Challenge.
18th April 2023 Campaigns / DHCThe novel promotion aims to entice people to explore the region over the ANZAC holiday.
14th April 2023 Campaigns / TAUAuckland is once again calling Australian visitors to take a trip across the Tasman this summer and explore what the city has to offer.
12th April 2023 Campaigns / NRDANelson Regional Development Agency has launched another 20,000 maps with themed journeys to attract visitors to the region.
11th April 2023 Campaigns / RTOAn industry-first collaboration between RTOs and Auckland Airport showcases 17 Kiwi operators across eight North American cities.
6th April 2023 Campaigns / Hawke's Bay TourismTourism operators are centre stage in a new campaign to attract visitors to Hawke’s Bay over the Easter and school holidays.
6th April 2023 Campaigns / TNZTourism New Zealand is ramping up its winter campaigning to the Australian market with a complementary take on the If You Seek campaign.
24th March 2023 CampaignsNext weekend marks ‘blast off’ for the new Ohakune Carrot Rocket, the tallest carrot rocket in the universe.
21st March 2023 Campaigns / HuntingThe NZ Mountain Safety Council and ACC are asking hunters to ‘have a hmmm’ and ensure their safety as the annual roar season kicks off around the country.
9th March 2023 Campaigns / TNZTourism New Zealand is firing up a $1m domestic campaign encouraging Kiwis to get out of the house and into their city centres.
28th February 2023 Campaigns / DHCDestination Hauraki Coromandel has launched a new campaign to attract visitors back to the region.
15th February 2023 CampaignsA campaign promoting the stories and vision for a new development around Mt Cardrona Station aims to capture the spirit of adventure.
1st February 2023 Campaigns / TIASharing the Aroha of Tourism is a national campaign showcasing local operators and their stories.
17th January 2023 Campaigns / RTOThe campaign encourages visitors to take a journey that makes up a single experience across five regions.
30th November 2022 Campaigns / TNZTourism New Zealand is inviting international business event planners to leverage the ‘If You Seek’ campaign designed to attract international visitors.
18th November 2022 Campaigns / PerspectivesTourism marketers risk damaging Indigenous culture and visitor expectations through cultural stereotypes evident in national campaigns.
20th October 2022 Australia / CampaignsTourism Australia has launched its first global campaign since 2016 with a new 9-minute hero film, Come and Say G’day.
28th September 2022 Campaigns / TNZThe Within your Wildest Dreams campaign promoting New Zealand as the top holiday destination for Australians has generated significant engagement, says Tourism New Zealand.
20th September 2022 CampaignsThe Nelson Regional Development Agency has launched a social media campaign aimed at showcasing the region’s beauty and attracting visitors back to the city.
20th September 2022 AirAsia / CampaignsAirAsia has launched a campaign promising five million discounted seats to destinations including New Zealand.
16th September 2022 Awards / CampaignsCampaigns for NZSki, Great South, NZ Mountain Safety Council and Air New Zealand all picked up gongs at the TVNZ – New Zealand Marketing Awards.
2nd September 2022 Campaigns / LWTLake Wānaka Tourism has launched a new short film showcasing the region through the lens of creativity, diversity, and inclusivity.
1st September 2022 Campaigns / JetstarJetstar has kicked off its spring sale campaign with flights starting from $29 on domestic routes such as Christchurch to Wellington.
17th August 2022 Campaigns / TNZIt is the first worldwide promotion from the agency in two years.
9th August 2022 AirAsia / CampaignsAirAsia has launched a campaign to rekindle travellers’ wanderlust to more than 120 destinations, including New Zealand.
5th August 2022 Campaigns / TNZTourism New Zealand says its So hot right now winter campaign is its most successful domestic promotion to date.
26th July 2022 Campaigns / RTOA pioneering collaboration between Hawke’s Bay and Dunedin invites people to rediscover the regions.
19th July 2022 Campaigns / WellingtonNZWellingtonNZ has kicked off a new campaign showcasing the best of Wellington’s businesses in an effort to attract people to the destination to work, live, and play.
