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The Business of Tourism
 
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The Business of Tourism

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Tuesday 05 March 2024
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DWC

NZMCA motorhome event boosts Reefton 29th February 2024 /

NZMCA motorhome event boosts Reefton

A motorhome rally at the West Coast town of Reefton has given a boost to the local economy over the weekend.


West Coast visitor spend tops $30m in Jan 23rd February 2024 /

West Coast visitor spend tops $30m in Jan

Visitor spend on the West Coast totalled $30.1m in January 2024, with $14.4m of that coming from international visitors.


West Coast visitor spend jumps above pre-Covid 30th January 2024 /

West Coast visitor spend jumps above pre-Covid

Visitor spend on the West Coast in 2023 topped pre-Covid 2019 by more than 14%, according to new figures from MarketView and Development West Coast.


West Coast tops visitor experiences on Roady 12th December 2023 /

West Coast tops visitor experiences on Roady

The West Coast has topped the list of visitor experiences featured in the Roady App this year.


DWC restarts ‘Pretty great, actually’ campaign for summer 13th November 2023 /

DWC restarts ‘Pretty great, actually’ campaign for summer

Development West Coast has restarted its Pretty great, actually campaign for summer, this time with more exposure for operators and broader reach targets.


Taste of the West Coast campaign launches 2nd October 2023 /

Taste of the West Coast campaign launches

Development West Coast, Monteiths and the West Coast Pie Company are teaming up on a campaign to promote the personality of the region with a combination of a pie and a brew.


West Coast milestone as international spend exceeds pre-Covid 27th September 2023 /

West Coast milestone as international spend exceeds pre-Covid

US visitor spend in particular has surged, jumping by 146% in August compared to the same month in 2019.


West Coast Tourism Summit: Industry heads to Shantytown for ‘Our People, Our Region, Our Future’ 31st August 2023

West Coast Tourism Summit: Industry heads to Shantytown for ‘Our People, Our Region, Our Future’

More than 200 industry professionals have converged on Shantytown near Greymouth for the West Coast Tourism Summit.


Westland visitor spend growth tops country in strong West Coast recovery – DWC 16th August 2023 /

Westland visitor spend growth tops country in strong West Coast recovery – DWC

Visitor spend in the West Coast’s Westland District increased by 96% over the year to the June 2023 quarter – the strongest growth of any region, according to Development West Coast.


West Coast Tourism Summit speakers announced 17th July 2023 /

West Coast Tourism Summit speakers announced

Air New Zealand, Tourism New Zealand and KiwiRail will be among those on stage at the West Coast Tourism Summit in August.


There’s worse places to be: DWC leans into winter to continue beating pre-Covid spend 7th June 2023 /

There’s worse places to be: DWC leans into winter to continue beating pre-Covid spend

Development West Coast has pushed into winter with a new light-hearted campaign it hopes will continue the region’s strong recovery from the pandemic.


DWC reopens Regional Events Fund 5th May 2023

DWC reopens Regional Events Fund

Development West Coast has reopened its Regional Events Fund for application.


Bumper summer sees West Coast visitor spend jump as internationals return 4th May 2023 /

Bumper summer sees West Coast visitor spend jump as internationals return

The region’s tourism has bounced back from a difficult pandemic, buoyed by the return of foreign tourists.


Operators partner on West Coast regenerative programme 6th April 2023 /

Operators partner on West Coast regenerative programme

Hokitika Scenic Tours and West Coast Treetop Walkway and Zipline are partner on a regenerative programme that encourages people to purchase native plant seedlings as part of a fundraising effort for predator traps.


Longer stays, multi-destination journeys boost West Coast domestic appeal 27th March 2023 /

Longer stays, multi-destination journeys boost West Coast domestic appeal

The West Coast is gaining appeal as a destination for domestic visitors to stay longer and include it as part of their travels around the country, according to new research from Development West Coast.


West Coast visitor spend exceeds pre-Covid 23rd February 2023 /

West Coast visitor spend exceeds pre-Covid

West Coast visitor spend in January 2023 exceeded pre-Covid levels, reaching just over $27.5m across the region, up 10.7% compare to the same month in 2020.


West Coast perception challenges remain as international visitors return 24th November 2022 /

West Coast perception challenges remain as international visitors return

Visitors have been spending more and staying longer since NZ’s borders fully reopened.


West Coast “rethink, reinvigoration” focus of DWC Tourism Summit 23rd November 2022 /

West Coast “rethink, reinvigoration” focus of DWC Tourism Summit

The event wants to encourage the sector to challenge the way the region promotes itself.


Industry heads to West Coast Tourism Summit 22nd November 2022 /

Industry heads to West Coast Tourism Summit

The event aims to bring the region’s tourism whanau together to rethink, reinvigorate and challenge the state of the West Coast’s tourism offering.


West Coast tourism spend, guest nights fall 21st November 2022 /

West Coast tourism spend, guest nights fall

Tourism spending on the West Coast fell 0.7% in the September 2022 year and guest nights also dropped 8.9%.


Regions lean into quirky in campaigns to entice visitors 3rd November 2022 /

Regions lean into quirky in campaigns to entice visitors

Manawatū and the West Coast are taking a tongue-in-cheek approach to attracting visitors to their regions over the summer, with the launch of two new ad campaigns.


West Coast tourism hui to focus on ‘service as narrative’ 1st November 2022 /

West Coast tourism hui to focus on ‘service as narrative’

Development West Coast will hold a tourism hui later this month to explore the theme of ‘customer service as a regional narrative’.


Recruitment campaign seeks those ‘Cut out for the Coast’ 12th October 2022 /

Recruitment campaign seeks those ‘Cut out for the Coast’

A West Coast recruitment campaign is seeking people Cut out for the Coast to fill jobs in the region.


West Coast launches holiday campaign with $100 offer 2nd November 2021 /

West Coast launches holiday campaign with $100 offer

Development West Coast’s Holiday Booster campaign is offering $100 off tourist packages to entice people to explore the region over summer.


DWC tries to soften blow to tourism in year of Covid 2nd September 2021

DWC tries to soften blow to tourism in year of Covid

The EDA has international spending in the region for the year to March 2021 had dropped 93% to just $6m compared with $86m in the previous fiscal year.


DWC offers West Coast businesses level 3 delivery rebate 1st September 2021 /

DWC offers West Coast businesses level 3 delivery rebate

Development West Coast is offering a delivery rebate to help businesses operate during Covid-19 alert level 3.


West Coast business awards open 23rd July 2021 /

West Coast business awards open

Development West Coast has opened entries for its 2021 Leading Light Business Excellence Awards.


West Coast launches competition campaign 30th June 2021 /

West Coast launches competition campaign

Campaign targets Kiwi families to plug gap left by internationals.


Glacier Country operators eligible for up to $50k – DWC 17th May 2021 /

Glacier Country operators eligible for up to $50k – DWC

At least 100 hard hit Glacier Country businesses can be helped by Development West Coast’s $5m support fund.


West Coast hosts Tourism New Zealand board 20th April 2021 /

West Coast hosts Tourism New Zealand board

Development West Coast hosted the Tourism New Zealand board for a day meeting tourism stakeholders and operators in the region.


New tourism boss Patrick Dault sets out West Coast vision 15th April 2021 /

New tourism boss Patrick Dault sets out West Coast vision

Carbon negativity, converting forged-in-adversity image into compelling stories for visitors are key priorities.


Glacier Country operators eligible for up to $50k support 29th March 2021 /

Glacier Country operators eligible for up to $50k support

The new $5m Glacier Country Business Support Fund aims to protect communities in the hard hit region.


DWC stumps up $5m to support Glacier Country 4th March 2021 /

DWC stumps up $5m to support Glacier Country

The cash would come from a $128m fund managed by DWC trustees and established in 2001 when the region lost its indigenous forestry industry.